#projectmanagement

Beware the Project Manager to Product Manager Rebrand

Beware the Project Manager to Product Manager Rebrand

Lately, I’m seeing organizations re-title from Project Manager or Program Manager to Product Manager.  This could be a positive shift away from emphasizing individual project execution, toward enabling the management of whole product lifecycles.  However, the speedy adoption of these title changes indicates some organizations are jumping on a trend, rather making intentional and considered moves toward becoming a Product led organization.